Apple Launches the Long-Waited MacBook Air Upgrade

As Apple itself has admitted, MacBook Air was the device that let thousands of professionals, students and occasional users into the world of Mac OS. Now, during the October 30th event, Apple has launched a long-awaited upgraded version of MacBook Air, addressing some of the frequently asked demands. The all-new MacBook Air is powered by the eight-generation i5 processors and comes with Apple Retina display. When compared to the previous versions, MacBook Air packs an even slimmer design and comes with support for Touch ID. It has many features that other devices in the MacBook line-up had for years.

There is no doubt that MacBook Air upgrade has been ignored by Apple for a very long time. Now, when the company addresses the claim, it has heard all the demands. The traditional keyboard has been replaced by a brand-new Butterfly Mechanism keyboard while the normal trackpad is succeeded by a Force Touch one. Coming to the I/O, traditional ports have been removed for the sake of two Thunderbolt 3 ports. Of course, it has not gotten rid of the Headphone jack, but it has been moved to the right side. The biggest update is that Apple has shed down the bezels.

At the end of the day, the brand-new MacBook Air has a minimal footprint without compromising the screen size and related features. Coming back to the previous device, it was always blamed for the poor display and the lack of upgraded processors. Now that the upgrade is out, everything has been answered — but at a cost that makes MacBook Air almost as expensive as the entry-level MacBook Pro devices. However, unlike the MacBook Pros, the Air comes with enhanced battery life and the classic portable design. The base version of the device starts at $1199, with 128GB Storage, 8GB of RAM and Intel i5.

Over 4 years’ experience in the research industry. Experience with research and consulting projects, catering to domains such as ICT, Health & Pharma, and packaging. Managed projects on both B2B as well as B2C perspective, which includes consumer preference analysis, interviews with key executives, etc.