Tahini Market Tariff Impact Overview | CAGR of 5.8%

Overview

New York, NY – May 15, 2025 – The global Tahini Market is growing fast, driven by rising demand for healthy and natural food products. In 2024, the market was valued at USD 1.5 billion and is expected to reach USD 2.6 billion by 2034, growing at a CAGR of 5.8% from 2025 to 2034.

Hulled Tahini dominates the global tahini market with an 87.3% share in 2024, driven by its smooth texture and mild flavor, which appeal to a wide range of consumers. Its versatility in Middle Eastern and Mediterranean dishes, such as dips, sauces, and spreads, fuels its popularity.

Natural Tahini leads the By Product segment with a 71.2% share in 2024, reflecting consumer demand for clean-label, minimally processed foods. Sauces and Soups hold a 56.9% share of the tahini market by application in 2024, underscoring tahini’s role as a key ingredient in diverse recipes. Supermarkets and Hypermarkets capture a 52.7% share of tahini sales in 2024, leading the By Distribution Channel segment.

US Tariff Impact on Market

On April 2, President Donald Trump, citing the ongoing U.S. trade deficit and alleged unfair trade practices by other nations, proclaimed Liberation Day and introduced extensive new supplemental tariffs on imports from nearly all major U.S. trading partners. These measures build on earlier actions from his administration, including 20% tariffs on Chinese goods, 25% tariffs on automobiles and auto parts, and duties on steel and aluminum.

➤ Get More Detailed Insights about US Tariff Impact @ – https://market.us/report/global-tahini-market/request-sample/

While the political and economic ramifications of these tariffs have captured initial attention, their impact on global agricultural trade could be profoundly disruptive. Agriculture is a critical nexus of global supply chains, international development, and food security, and it is highly vulnerable to trade policy shifts, retaliatory tariffs, and disruptions in market access.

Our modeling analysis projects that these tariffs could reduce global agricultural trade by 3.3%–4.7% and global GDP by 0.3%–0.4%, with the U.S. GDP declining more significantly, by 1%–1.2%. These higher estimates account for potential retaliatory actions by other countries. The effects of the U.S. tariffs will be wide-ranging and diverse, with direct and indirect consequences for agricultural sectors, markets, and consumers worldwide, varying based on the specifics of their implementation.

Key Takeaways

• Global Tahini Market is expected to be worth around USD 2.6 billion by 2034, up from USD 1.5 billion in 2024, and grow at a CAGR of 5.8% from 2025 to 2034.
• Hulled tahini leads the market with 87.3%, preferred for its smooth, refined texture.
• Natural tahini dominates at 71.2%, driven by consumer preference for clean-label, unprocessed spreads.
• The sauces and soups segment holds 56.9% share, reflecting its widespread use in culinary preparations.
• Supermarkets and hypermarkets account for 52.7%, ensuring tahini’s visibility and consumer accessibility worldwide.
• Tahini demand in the Middle East and Africa drove 61.3% market dominance, USD 0.9 Bn.

Report Scope

➤ Directly purchase a copy of the report – https://market.us/purchase-report/?report_id=147585

Key Market Segments

By Type Analysis

• Hulled Tahini dominates the global tahini market with an 87.3% share in 2024, driven by its smooth texture and mild flavor, which appeal to a wide range of consumers. Its versatility in Middle Eastern and Mediterranean dishes, such as dips, sauces, and spreads, fuels its popularity. The hulled variety’s creamy appearance and easy blending make it a top choice for both commercial food producers and home cooks. Removing the sesame hulls enhances its aesthetic appeal and palatability, aligning with the rising demand for premium, user-friendly food ingredients worldwide.

By Product Analysis

• Natural Tahini leads the By Product segment with a 71.2% share in 2024, reflecting consumer demand for clean-label, minimally processed foods. Made solely from ground sesame seeds without additives, it appeals to health-conscious buyers for its plant-based protein, healthy fats, and minerals like calcium and iron. Its authentic flavor suits both traditional recipes like hummus and modern culinary applications, driving its dominance. Food manufacturers and retailers prioritize natural tahini to meet the growing preference for simple, nutritious ingredients.

By Application Analysis

• Sauces and Soups hold a 56.9% share of the tahini market by application in 2024, underscoring tahini’s role as a key ingredient in diverse recipes. Its creamy texture and nutty flavor enhance dressings, curry bases, and soups across Middle Eastern, Mediterranean, and Western cuisines. The rise in vegetarian and vegan diets boosts its use of plant-based thickener for dairy alternatives. Tahini’s ability to add flavor and nutrition to soups and sauces drives its popularity in both commercial foodservice and home kitchens, cementing its dominance in this segment.

By Distribution Channel Analysis

• Supermarkets and Hypermarkets capture a 52.7% share of tahini sales in 2024, leading the By Distribution Channel segment. These retail formats offer extensive product visibility, diverse brand options, and convenient access, appealing to both everyday shoppers and bulk buyers. In-store promotions and health-focused aisles further drive tahini’s appeal. Despite the growth of online channels, supermarkets and hypermarkets remain the primary choice for tahini purchases, supported by strong consumer traffic and robust supply chains in both developed and emerging markets.

Regional Analysis

• The Middle East and Africa led the global Tahini Market, holding a commanding 61.3% share valued at USD 0.9 billion. This dominance stems from the region’s rich culinary heritage, where tahini is integral to everyday meals, traditional dishes, and foodservice. Countries like Lebanon, Israel, and the Gulf states drive robust demand through widespread household and restaurant use.
• Meanwhile, North America, Europe, Asia Pacific, and Latin America hold smaller market shares, with growing but limited adoption. These regions are increasingly recognizing tahini’s nutritional value and incorporating Mediterranean flavors into mainstream diets. In Europe and North America, health-focused consumers are boosting demand for plant-based dips and spreads, though their market presence lags far behind the Middle East and Africa. In Latin America and Asia Pacific, tahini remains a niche product, mainly found in urban areas or specialty food channels, signaling emerging but underdeveloped markets.

Top Use Cases

• Hummus Production: Tahini is a core ingredient in hummus, a popular dip in Middle Eastern and Western cuisines. Its creamy texture and nutty flavor enhance hummus’s appeal, driving demand in retail and foodservice. The global hummus market’s growth boosts tahini use, especially in supermarkets and restaurants.
• Plant-Based Spreads: Tahini serves as a base for vegan spreads, appealing to health-conscious and plant-based diet consumers. Its rich protein and healthy fat content make it a nutritious alternative to dairy spreads, gaining traction in North America and Europe for sandwiches and snacks.
• Sauces and Dressings: Tahini is widely used in sauces and salad dressings, adding depth to Mediterranean and fusion dishes. Its versatility suits both commercial kitchens and home cooking, with growing popularity in ready-to-eat meals and restaurant menus worldwide.
• Baked Goods and Desserts: Tahini enhances desserts like halva and baked goods such as cookies and breads. Its unique flavor appeals to consumers seeking innovative sweets, particularly in the Middle East and Africa, where traditional tahini-based confections remain popular.
• Nutritional Supplements: Tahini’s high nutrient content, including calcium, iron, and healthy fats, makes it a valuable ingredient in energy bars and protein shakes. Health-focused brands target fitness enthusiasts, driving their use in the growing functional food market.

Recent Developments

1. Al Wadi Al Akhdar

• Al Wadi Al Akhdar continues to expand its tahini product line, focusing on organic and non-GMO options to meet rising health-conscious demand. The company has strengthened its distribution in Europe and North America, capitalizing on the growing popularity of Middle Eastern cuisine. Recent innovations include squeeze-bottle packaging for convenience and flavored tahini varieties.

2. Carwari International Pty Ltd

• Carwari International emphasizes sustainable sourcing and premium-quality tahini, targeting the Australian and Asian markets. The company recently introduced a new range of certified organic tahini and expanded into foodservice partnerships with restaurants and cafes. Their focus on clean-label, additive-free products aligns with global health trends.

3. Dipasa USA Inc.

• Dipasa USA has invested in automated production to enhance tahini consistency and shelf life. The company launched a new line of sprouted sesame tahini, catering to the health and wellness sector. They are also expanding into private-label manufacturing for retail brands in North America.

4. El Rashidi El Mizan

• A leading Egyptian tahini producer, El Rashidi El Mizan, has modernized its facilities to boost export capacity, particularly to Africa and Europe. The company introduced fortified tahini with added vitamins to address nutritional deficiencies in emerging markets.

5. Haitoglou Family Foods

• Haitoglou Bros SA, a major Greek tahini manufacturer, has expanded its presence in the U.S. and EU with new organic and halal-certified tahini products. The company also launched single-serve tahini packets for on-the-go consumption, targeting busy consumers.

Conclusion

Tahini’s global market is booming due to its flexibility, health benefits, and deep roots in Middle Eastern cuisine. It leads in the Middle East and Africa while growing in North America and Europe, fueled by demand for plant-based and clean-label foods. Used widely in hummus, sauces, and vegan dishes, tahini’s popularity will keep soaring, driven by retail accessibility and creative products.

Discuss Your Needs With Our Analyst

Please share your requirements with more details so our analyst can check if they can solve your problem(s)

Request a Sample Download PDF