Table of Contents
Overview
New York, NY – May 16, 2025 – The global Vegan Collagen Market is gaining huge popularity as more people switch to plant-based and cruelty-free beauty and wellness products. In 2024, the market was valued at USD 226.9 million, but it is expected to grow rapidly, reaching USD 763.4 million by 2034, with a strong CAGR of 12.9% from 2025 to 2034.
In 2024, Soy led the global vegan collagen market with a 37.9% share, driven by its widespread availability, trusted safety record, and amino acid profile that closely resembles animal collagen. Powder dominated the vegan collagen market with a 52.7% share, thanks to its ease of use in blending with smoothies, juices, or soups, appealing to health-focused consumers.
Supermarkets and Hypermarkets secured a 46.3% share of the vegan collagen market, leveraging their ability to provide immediate access to health products. Dietary Supplements accounted for 46.5% of the vegan collagen market, as consumers prioritize preventive health through easy-to-use capsules and powders.
US Tariff Impact on Vegan Collagen Market
Donald Trump’s second term has intensified challenges for alternative proteins, with his new tariffs on imports from Canada, Mexico, and China 20% on Chinese goods (up from 10%), 25% on Mexican and most Canadian products exacerbating rising food costs, which are already 2.5% higher than last year and projected to increase by 3.4% in 2025.
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These tariffs, prompting retaliatory measures from Canada (25% on USD 100M in goods), China (10-15% on foods), and Mexico (details pending), are expected to raise raw material and equipment costs for U.S. manufacturers, potentially increasing food prices by an additional 2%, or USD 2,000 annually per family.
Coupled with Trump’s proposed 25% EU import levy, additional tariffs on external agriculture, ongoing anti-ultra-processed food rhetoric, cultivated meat bans, and climate policy rollbacks, the alternative protein sector faces a bleak outlook as trade tensions with the U.S.’s top trading partners—representing 42% of imports threaten to further strain supply chains and consumer budgets.
Key Takeaways
- Vegan Collagen Market size is expected to be worth around USD 763.4 Million by 2034, from USD 226.9 Million in 2024, growing at a CAGR of 12.9%.
- Soy held a dominant market position, capturing more than a 37.9% share of the global vegan collagen market.
- Powder held a dominant market position, capturing more than a 52.7% share in the global vegan collagen market.
- Supermarkets and Hypermarkets held a dominant market position, capturing more than a 46.3% share of the global vegan collagen market.
- North America stands as the leading region in the global vegan collagen market, commanding a 41.7% revenue share in 2023, equivalent to USD 94.6 million.
Report Scope
| Market Value (2024) | USD 226.9 Million |
| Forecast Revenue (2034) | USD 763.4 Million |
| CAGR (2025-2034) | 12.9% |
| Segments Covered | By Source (Soy, Algae, Rice, Pea, Others), By Form (Powder, Capsule, Gummies, Others), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, Pharmacies and Drugstores, Others), By Application (Dietary Supplements, Food and Beverages, Pharmaceuticals, Cosmetics and Personal Care, Others) |
| Competitive Landscape | Unived, Garden of Life, SMPNutra, Superior Supplement Manufacturing, Raw Beauty Lab, OZiva, VeCollal, Rae Wellness, Revive Collagen, Ancient + Brave, Vital Proteins LLC., Vegan Vitality UK, Sunwarrior, Alpha Foods, Other Key Players |
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Key Market Segments
By Source
- In 2024, soy led the global vegan collagen market with a 37.9% share, driven by its widespread availability, trusted safety record, and amino acid profile that closely resembles animal collagen. Its familiarity in diets across the U.S., India, and Japan, combined with lower costs compared to alternatives like bamboo or seaweed, boosts its popularity for vegan collagen production.
By Form
- In 2024, powder dominated the vegan collagen market with a 52.7% share, thanks to its ease of use in blending with smoothies, juices, or soups, appealing to health-focused consumers. Its long shelf life outperforms liquid forms, and its packaging and shipping efficiency make it a favorite in booming markets like North America and Asia-Pacific.
By Distribution Channel
- In 2024, supermarkets and hypermarkets secured a 46.3% share of the vegan collagen market, leveraging their ability to provide immediate access to health products. Shoppers value the chance to compare and view products in-store, with expanded health aisles, promotions, and sampling driving sales of plant-based collagen options.
By Application
- In 2024, dietary supplements accounted for 46.5% of the vegan collagen market, as consumers prioritize preventive health through easy-to-use capsules and powders. Vegan collagen supports skin, joint, and gut health, appealing to young adults and older consumers seeking ethical, convenient solutions for long-term wellness without animal-derived ingredients.
Regional Analysis
- North America leads the global vegan collagen market, holding a 41.7% revenue share in 2023, valued at USD 94.6 million, driven by high demand for sustainable, clean-label beauty and wellness products, strong distribution channels, and significant consumer spending power.
- The U.S. dominates with over 85% of the region’s market, fueled by a 300% rise in veganism over the past decade, according to the Plant Based Foods Association, and a robust nutraceutical sector, while Canada sees steady growth, boosted by Health Canada’s 2023 approval of plant-based collagen peptides for supplements.
Top Use Cases
- Beauty Supplements: Vegan collagen is widely used in supplements like capsules and powders to boost skin elasticity, reduce wrinkles, and promote hair and nail health. Its plant-based nature appeals to consumers seeking ethical, cruelty-free beauty solutions, driving demand in the wellness industry for natural, sustainable products.
- Skincare Products: Vegan collagen is a star ingredient in serums, creams, and masks, offering hydration and anti-aging benefits. It caters to eco-conscious consumers who prefer clean, plant-based cosmetics, making it a top choice for brands creating sustainable, cruelty-free skincare lines.
- Functional Foods: Vegan collagen is added to protein bars, smoothies, and beverages to enhance nutritional value. It supports joint health and skin glow, appealing to health-conscious eaters. Its versatility in food products makes it popular for on-the-go, plant-based nutrition solutions.
- Joint Health Supplements: Vegan collagen supplements support joint and bone health, especially for aging consumers or athletes. Formulated with plant-based amino acids, they provide a cruelty-free alternative to animal collagen, meeting the needs of those with active lifestyles or dietary restrictions.
- Wound Healing: Vegan collagen is used in medical products to aid tissue regeneration and speed up wound recovery. Its bioactive properties make it valuable in healthcare, offering a sustainable, plant-based option for therapeutic applications and attracting interest in innovative medical solutions.
Recent Developments
1. Unived
- Unived has introduced a plant-based collagen booster made with amino acids, vitamins, and herbal extracts to support skin health. Their product avoids synthetic additives, focusing on natural ingredients like amla and bamboo silica. They emphasize sustainability and clean-label formulations.
2. Garden of Life
- Garden of Life launched a vegan collagen builder with biotin, vitamin C, and silica to promote collagen production. Their formula includes organic whole foods and is non-GMO, catering to clean beauty trends.
3. SMPNutra
- SMPNutra specializes in custom vegan collagen blends for brands, using fermented plant proteins and peptides. They focus on scalable, sustainable production for supplements and skincare.
4. Superior Supplement Manufacturing
- This company offers private-label vegan collagen supplements, using plant-based amino acids and hyaluronic acid. They help brands create clean, allergen-free collagen products.
5. Raw Beauty Lab
- Raw Beauty Lab’s vegan collagen serum combines plant peptides and antioxidants for anti-aging. Their products are cruelty-free and focus on natural, effective skincare.
Conclusion
The Vegan Collagen Market is set to grow rapidly in 2025 and beyond, driven by rising demand for cruelty-free, sustainable, and plant-based beauty and wellness products. Consumers are increasingly choosing vegan collagen for its ethical and environmental benefits, as well as its health advantages, like supporting skin, hair, and joint health. With innovations in product forms like powders, gummies, and serums, and strong growth in regions like North America and Europe, the market offers exciting opportunities for brands.
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