Table of Contents
Report Overview
The US Billiards Equipment Market size is expected to be worth around USD 225.8 Million by 2034, from USD 180.9 Million in 2024, growing at a CAGR of 2.2% during the forecast period from 2025 to 2034.
This growth trajectory is fueled by a rising interest in indoor recreational activities, the resurgence of hospitality venues, and increasing investments in advanced, durable equipment. Billiards is enjoying a renaissance, not only as a leisure activity but also as a key element of experiential entertainment across commercial and residential settings.The U.S. billiards equipment market is experiencing steady growth, fueled by the rising popularity of indoor recreational activities, professional pool tournaments, and luxury gaming environments. The market spans diverse segments, including gaming centers, sports training facilities, high-end resorts, and private residences.
A wide range of products such as pool tables, cues, balls, racks, and accessories caters to both amateur players and seasoned professionals. Advances in design and materials are enhancing product quality, while digital retail channels and specialized stores offer greater accessibility and variety. As interest in home-based entertainment continues to rise, the market is poised for continued expansion.
Key Takeaways
- The US billiards equipment market is valued at US$ 180.9 million in 2024.
- It is projected to reach US$ 225.8 million by 2034, growing at a CAGR of 2.2%.
- Cues held the highest revenue share in 2024 at 9%.
- The commercial sector accounted for the largest end-use market share at 8%.
- The offline distribution channel dominated the market with an 8% share in 2024.
- The Southern US region was the leading consumer, holding a 3% market share.
Key Market Segments
Product Type Analysis
In 2024, cues held the largest share of the U.S. billiards equipment market, accounting for 37.9% of total revenue. This dominance is due to cues being essential for playing the game and available in a wide variety of styles, materials, and price points to suit different player preferences. High-end cues made from quality materials like maple wood and carbon fiber are especially popular among professionals and enthusiasts. The growing popularity of billiards as a hobby and sport, combined with cues generally having higher price tags than other items like balls, continues to drive strong sales in this segment.
End-Use Analysis
The commercial sector led the U.S. billiards equipment market in 2024, with a commanding 56.8% share. This is largely because billiards equipment is widely used in places like bars, clubs, hotels, and entertainment centers. These venues need durable, high-quality tables and accessories that can handle heavy use and attract customers. Since commercial locations often buy in bulk and have bigger budgets compared to individual buyers, they significantly boost overall sales. Rising interest in recreational activities and social venues offering billiards has also strengthened demand in this segment.
Distribution Channel Analysis
Offline channels were the most preferred method for purchasing billiards equipment in the U.S. in 2024, capturing 78.8% of the market. Many consumers value being able to physically inspect products like cues and tables before buying, especially for expensive items. Specialty stores and showrooms also offer services like expert advice, customization, and installation, which enhance the customer experience. Local dealers play a key role in offering convenience and building trust with buyers, making offline retail the dominant sales channel in this market.
Drivers
- Expansion of the Hospitality Sector: Hotels, casinos, sports bars, and luxury resorts are increasingly incorporating billiards to enhance guest experiences and differentiate their offerings.
- Growing Indoor Entertainment Culture: As consumers seek engaging indoor activities, billiards has emerged as a favored pastime across demographics.
- Technological Advancements: Smart tables with integrated scoring systems, LED lighting, and motion sensors are revolutionizing gameplay, attracting tech-savvy consumers.
- Rising Popularity of Pool Tournaments: Televised events and local competitions are drawing more players into the fold, driving demand for high-performance equipment.
Restraints
The U.S. billiards equipment market is experiencing growth limitations due to a significant shift in consumer preferences toward alternative sports, particularly racquet sports such as pickleball, padel, and tennis. These sports are rapidly gaining popularity for their dynamic gameplay, physical fitness benefits, and strong social appeal, all of which are attracting individuals who might have otherwise engaged in more traditional indoor leisure activities like billiards.
In recent years, participation in racquet sports has surged across the United States. According to the United States Tennis Association, tennis has added over six million new players since 2019, reflecting a 34% increase. Pickleball has experienced even more dramatic growth, with participation rising by an astonishing 289% since 2019 equating to over 10 million new players. These numbers highlight a clear and growing preference among consumers for sports that provide cardiovascular exercise, social interaction, and outdoor engagement.
Major Challenges
- Competition from Alternative Sports: The meteoric rise of racquet sports such as pickleball and padel has diverted consumer interest, particularly among younger demographics seeking active and social pursuits.
- Supply Chain Disruptions: Tariffs on imports from China, Vietnam, and the EU, along with retaliatory duties from Canada, have strained supply chains and increased production costs for domestic retailers and manufacturers.
- Environmental Concerns: The use of traditional hardwoods and synthetic materials in manufacturing raises sustainability issues, urging companies to rethink their sourcing and production strategies.
Business Opportunities
- Sustainable Manufacturing: The shift towards eco-friendly materials such as bamboo, recycled components, and responsibly sourced wood presents a compelling growth opportunity.
- Smart Billiards Integration: Introducing tech-infused products like app-connected cues, augmented reality features, and automated scorekeeping systems is attracting new customers and enhancing engagement.
- Customized Product Lines: As personalization becomes a key buying factor, brands that offer bespoke designs, adjustable cue weights, and modular tables are capturing higher market share.
- Expansion into International Markets: U.S. brands are leveraging global popularity by entering emerging markets in Latin America, Asia, and Europe, driving export-led growth.
Regional Analysis
The U.S. billiards equipment market is witnessing key trends and challenges that are reshaping its landscape. A major trend is the integration of smart technology in billiards equipment. High-end tables now feature digital scoring systems, motion sensors, touchscreen interfaces, and built-in LED lighting, enhancing gameplay and appealing to tech-savvy consumers. These innovations are transforming billiards into a more interactive and immersive experience.
Simultaneously, the market is facing geopolitical disruptions. Recent U.S. tariff increases 54% on Chinese imports, 46% on Vietnamese goods, and 20% on EU products are significantly impacting the supply chain and raising production costs, as many billiards products are imported from these regions. Additionally, Canada’s retaliatory 25% tariffs on U.S. goods in response to steel and aluminum duties are straining cross-border trade. These trade measures are contributing to price volatility and uncertainty for U.S. manufacturers and retailers.
Regionally, the U.S. market is segmented into the Northeast, Midwest, South, and West, each showing distinct dynamics in terms of demand, cultural preferences, and infrastructure development.
Recent Developments
- In January 2025, Moa Capital announced the acquisition of Seybert’s Billiard Supply, marking a significant expansion into the billiards retail sector. This strategic move strengthens Moa Capital’s presence in the U.S. billiards equipment market.
- In 2025, Surge Billiards, Inc. was featured in SomerCor’s SBA 504 program for refinancing support. The feature highlighted how SBA 504 loans assist entertainment businesses in Illinois with long-term financing solutions.
- In April 2024, the Predator Pro Billiard Series announced it would bring two WPA World Championships to Venezuela in October 2024. This global expansion aims to promote professional billiards in Latin America and grow the sport’s international audience.
- In February 2025, Moa Capital once again announced the acquisition of Seybert’s Billiard Supply, reaffirming its commitment to consolidating top-tier brands in the billiards market. The acquisition is expected to enhance supply chain efficiency and retail outreach.
Conclusion
The U.S. billiards equipment market is evolving, with strong tailwinds from the hospitality industry, smart technology adoption, and consumer desire for high-quality recreational experiences. While competition from alternative sports presents challenges, innovation, sustainability, and experiential value are unlocking new growth avenues. As more players enter the market and existing brands expand their footprints and product lines, the future of billiards in America promises to be as vibrant and dynamic as the game itself.
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